With more than 20 years experience in the conferences and events field, Holly Beveridge has focused the majority of her career in the higher education and non-profit sectors. As director of Cultural Events & Special Academic Programs at the University of North Carolina at Asheville since 2010, and later as director of Events & Conferences, her most recent successes have ranged from complex large-scale research conferences, academic ceremonies and programs to concert production and high-profile lecture series. She credits her expertise in event and conference planning to countless hours of on-the-job training in these endeavors as well as a fond past with the Leukemia & Lymphoma Society in the recruitment, marketing, planning and execution of fundraising events.

A friendly introvert who thrives on merging big-picture thinking with keen attention to detail, Holly also loves diving into writing, research, communication and presentation projects. She is an alumna of the University of North Carolina at Asheville, where she received a B.A. in Mass Communication. Originally hailing from the Northeast, Holly has called Asheville, North Carolina home for most of her life and currently resides in Flat Rock.